Insights
Continuously refreshed across all events, exhibitors, and golden records.
VIP segment is your highest-LTV cohort
VIP attendees who book accommodation through you spend 3.4× more across 24 months. 38 lookalike contacts in your CRM aren't yet invited to Independent Hotel Show Amsterdam.
12% of last year's attendees haven't re-engaged
583 returning-cohort contacts have not opened the last 3 campaigns. AI suggests a personalised re-activation flow led by their preferred track.
AI & Discovery sessions outperform on dwell time
Average dwell of 47m vs. 31m benchmark. Recommend expanding to 6 sessions in DXB and pairing with sponsored roundtables.
3 Gold exhibitors are over-indexing
Owkin, DeepMind Health, Genesis are converting 28% above forecast. Strong upgrade candidates for Platinum at DXB at +£42k ARR each.
VIP segment is your highest-LTV cohort
VIP attendees who book accommodation through you spend 3.4× more across 24 months. 38 lookalike contacts in your CRM aren't yet invited to Independent Hotel Show Amsterdam.
12% of last year's attendees haven't re-engaged
583 returning-cohort contacts have not opened the last 3 campaigns. AI suggests a personalised re-activation flow led by their preferred track.